How to Brief a Musician on Brand Identity and Tone

Bingle audio branding

Communicating vision and values to an artist is different than giving technical instructions. Don’t worry about time signatures or keys; instead, use adjectives like trustworthy, energetic, or luxurious. Provide visual brand assets to help them see your sound.

At Bingle, brand identity is our native language. We are powered by David I Am, a revenue growth agency. We understand how to translate your brand’s core values into a 15, 30, or 60-second soundbite that perfectly resonates with your audience.